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Tuesday, January 25, 2011

Exclusive: BII signs £300,000 China deal

That's a bargain for the Chinese; it'll probably only cover Neil's salary and flights to China for a year.

Exclusive: BII signs £300,000 China deal

Thanks Vince, Neil's a great guy, really, and the observation is a slight exaggeration to put the headline achievement into perspective.

The REAL headline win here is in BII getting a foot in the door of a VAST untapped market. Just look at the numbers. Stupendous. Neil's got BII in on the bottom rung of the biggest, most rapidly expanding market in the world. The Chinese market is mind bogglingly full of potential and Neil's levered BII in there himself. THAT's what he should be applauded for.

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